Trade Show Bingo

Trade Show Bingo

It's the new year. Besides loads of happy wishes and optimistic goals, it can only mean one thing. Trade show season. While in the past I've penned articles about WHY you should go to a trade show, this is not going to be one of them.…
9 Things to Change

9 Things to Change: Start the Year Off the Right Way

It's a brand new year! Woohoo! If you are like me, it's an opportunity to see the future as a new slate. A new chance. Energy level surge, 123%. Until about the second week of February kicks in. Then, will you go back to old habits and…
Your Best Employee Probably Won't Be A Good Manager

Your Best Employee Probably Won't Be A Good Manager

One benefit that comes from speaking with decorated apparel industry business owners on a constant basis is that you get to hear their challenges. They are all looking for a solution to their problems, and a good number of them shoot these…
It's Not What It Costs That Matters

It Is Not What It Costs That Matters

One mindset that I see constantly in the decorated apparel industry is entirely based on fear. Fear of what something costs. Hiring a new employee. Buying equipment. Attending a trade show. Trying out a new type of ink or other consumables.…
The Way We've Always Done It

The Way We've Always Done It

Do you feel that your shop sometimes is trapped in a rut? Sure, you have years of cranking out orders, but somehow things just aren't the way they should be? It's a nagging feeling really, and you can't quite put your finger on it. Take…
Christmasfy Your Sales

Christmasfy Your Sales

Ho Ho Ho. So here we are again. At the end of the year, and you are wondering how to end 2019 with a bang. Of course, you naturally think of Christmas sales, but you really wish you had planned some things out a few months ago. Somehow…