Start Doing This2020

Start Doing This for Better Results

Quick question. When is the best time to plant a tree? Answer: Twenty years ago. The next best time? Today. This article is all about the things that you should start doing for your business. I'm sure there are plenty of things that you…
Stop Doing This

Stop Doing This For Better Results

This article is about stopping. Usually, I write and post articles that are based on the idea of starting something. Using a new technique, trying out a new decoration method, marketing idea, or sales approach. This week, I'm taking a different…
Prepare and Build for the Future of Your Shop

Prepare and Build For the Future of Your Shop

As this pandemic drags on, more changes are headed our way in the decorated apparel industry. A few shifts that are happening in the marketplace probably won't stick, but others will certainly have longer legs. This article is about those…
Your customer buying behavior has changed

Your Customer Buying Behavior has Changed

Are you seeing a shift in how your customer's are doing business with you? Yes? No? For many of the business owners that I am talking to every week, there certainly seems to be something going on. Many are highly concerned. Anxiety…
Shop Improvement Series: Win More Sales

Shop Improvement Series: How to Win Sales in the Next Year

It's no secret that the effects of the COVID-19 pandemic have amplified some consumer trends that have been lurching along for the last few years. Most business owners have put off changing or adapting to these trends because basically the…
Shop Improvement Series: Problem Solving

Shop Improvement Series: Problem Solving

Quick. Name a problem that your business faces today. I know you have one. Every business does. But what are you doing about them? For many decorated apparel industry businesses most aren't working on them as they are constantly head…