Designing a Loyalty Loop
11/19/2022Have you heard the term "Loyalty Loop" before? This is the cycle that a customer experiences with your business. There…Changing the Game: How to Be Different
04/02/2022How is your company different? I'm serious. Think about this for a second. How hard is it really to print,…Looking Ahead So You Don’t Fall Behind
08/14/2021How far are you looking ahead? Summer is ending. School is ramping up and fall sports are starting. COVID is…Your Customer Buying Behavior has Changed
08/08/2020Are you seeing a shift in how your customer's are doing business with you? Yes? No? For many of the…It Is Not What It Costs That Matters
12/14/2019One mindset that I see constantly in the decorated apparel industry is entirely based on fear. Fear of what something…