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  • Front pose of a yellow lab dog showing loyalty

    Designing a Loyalty Loop

    11/19/2022
    Have you heard the term "Loyalty Loop" before? This is the cycle that a customer experiences with your business. There…
  • Keeping Customers

    Keeping Customers

    06/18/2022
    Do you have a customer retention program? From the discussions I've had over the years with hundreds of decorated apparel…
  • The Dawn of Hyper-personalization

    The Dawn of Hyper-personalization

    02/13/2021
    Hyper-personalization. What the heck is that? As apparel decorators, we are used to decorating shirts with quantity. That's the established…
  • 9 Things to Change

    9 Things to Change: Start the Year Off the Right Way

    01/04/2020
    It's a brand new year! Woohoo! If you are like me, it's an opportunity to see the future as a…