Inaction

Inaction: Complications of Newton's Third Law

Newton's Third Law states: "For every action, there is an equal and opposite reaction." You may have learned that in high school science class. In the decorated apparel industry, we have our own physics law too. Have you heard or seen this? "For…
Jedi Mind Tricks for the Decorated Apparel Industry

Jedi Mind Tricks for the Decorated Apparel Industry

Don't you wish you could pull off some "Jedi Mind Tricks" in your shop? "Sorry, but these are not the stupid-low-prices you were looking for. You will happily pay double." Believe it or not, you can deploy these in your shop with some…
That's Not A Box of Shirts

That's Not A Box of Shirts, That's A Box of Money

I've said it a million times probably, "That's not a box of shirts, that's a box of money." Yet, plenty of shops don't have a solid process for handling their receiving duties and that cascades down into poor inventory control too. When…
Everyone and Everything Needs a Number

Everyone And Everything Needs A Number

Everyone and everything needs a number. Not, however for identification purposes. Here's what I'm talking about. Specifics. Expectations. Goals. Dialing things in. Accountability. Getting to the ubiquitous "next level". All…
Solutions Based Selling

Solutions Based Selling: Turn Problems to Dollars

Today we're going to outline a concept called "Solutions Based Selling." If you do this right, you'll quickly be known as a source for creative problem solving, and your reputation in the market will skyrocket. Everyone needs someone to…
What is Your Truth?

What Is Your Truth?

One question for you about your business...what is your truth? Not what you tell yourself or hope to be. The real deal. Lately, I've been coming across many businesses in the decorated apparel industry that, ahem, are simply all over…