Eat the Shit Cookie Instead of the Shit Sandwich

Eat the Shit Cookie Instead of the Shit Sandwich

Have you ever eaten a shit sandwich? I know I have. This is when something so royally gets messed up, that it literally feels like you are chomping down on a turd between two slices of bread. Yuck is right. Sorry to gross you out,…
Busy

Busy

"We are so busy!" I keep hearing the same thing from nearly everyone I'm speaking with these days. And while it is fantastic to ride the lightning and feel the impact a big influx of orders can bring to your business, there is a downside…
Changing the Game: How to be Different

Changing the Game: How to Be Different

How is your company different? I'm serious. Think about this for a second. How hard is it really to print, embroider, or decorate a shirt? All around you is competition. What separates your shop from those other knuckleheads? …
...but it's cheaper

...but it's cheaper

"Then the discussion turned to the reason why they went somewhere else was that it was cheaper." This was a statement made by one of the Shirt Lab Tribe members during a recent open Q&A call for the group. A customer decided that even…
What Customer Service Means

What Customer Service Means

Sure, every business has what they call "customer service." For the sake of discussion, let's say that customer service has a flavor. For some customers, that flavor is very appealing. What you provide tastes so good that they keep coming…
10 Things to Stop Doing Right Now

10 Things to Stop Doing Right Now

Do you have a "Stop Doing List?" We've all heard of a to-do list. I want to advocate that you create the opposite. The "Not-Do" list. Why? Because these things are the boat anchor that you are constantly dragging around behind you.…