Posts

Bringing Back Staff: How to Reopen

Bringing Back Staff: How to Reopen

If there is one question on every business owner's brain right now, it's this: "How do we reopen for business?" Some people have work trickling in, and it is looking promising. Others have accepted and have received government cash to…
7 Ways to Connect with Customers Now

7 Ways to Connect with Customers Now

Are you working on your "Next Normal" yet for your business? You should be. What I mean by this is that going forward how you interacted and marketed to customers may not work the same way that you are used to. There is a "Next Normal"…
Moving Through The Drowning Pool

Moving Through The Drowning Pool

In a few of my coaching sessions in these past two weeks, I've been using an analogy that I think explains the coronavirus pandemic effect on a business. Currently, it feels like you are swimming the length of an Olympic-sized pool underwater.…
Your Future Narrative

Your Future Narrative

Right now, you are living your story. One month, six months, or even five years from now you will be able to tell other people what happened to you, your family, your friends, and your business during the coronavirus pandemic. Stories…
Hope Is Not A Strategy

Hope Is Not A Strategy

Right now everyone on this planet is hoping. Hoping that their businesses won't fail. That people they know and themselves can remain healthy. That the COVID-19 virus gets stopped in its tracks before we have a societal meltdown. That they…
COVID-19 Business Survival Guide

COVID-19 Business Survival Guide

Here's an article I never thought that I would have to write. In fact, I have another one that was ready to go, but I scrapped it at the last minute because I feel that this is more critical. For most businesses in this industry 2020 started…