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Why Marketplace Turbulence Is a Good Thing

Marketplace turbulence. On the surface, it may appear to be a big challenge. Customers start choosing something else. Inflation is driving prices up to new record highs. Sales are drying up. But, marketplace turbulence can be the best…
E-Commerce Help with Shirt Lab Forge

E-Commerce Help With Shirt Lab Forge

The secret project that Shirt Lab co-founder Tom Rauen and I have been working on came to fruition when the registration for Shirt Lab Forge was launched this past week. The event will be held virtually on October 23 and 24, 2020. I know…
Prepare and Build for the Future of Your Shop

Prepare and Build For the Future of Your Shop

As this pandemic drags on, more changes are headed our way in the decorated apparel industry. A few shifts that are happening in the marketplace probably won't stick, but others will certainly have longer legs. This article is about those…