Posts

The Iron Grip Fallacy

The Iron Grip Fallacy

This article is about two things: management and leadership. Regardless of the number of people working in your shop, there is one truism you need to keep in the back of your mind, and that is that your company doesn't work without the staff…
3 Ways to Build Trust

3 Ways to Build Trust

Here is the cold hard truth. Nobody is going to buy anything from you unless you establish trust first. In fact, part of the sales cycle that I talk about a lot with my coaching clients and classes is the Know, Like, Trust, Buy sales funnel.…
How to Build a Culture of Responsibility - Marshall Atkinson

How to Build a Culture of Responsibility

I hate to break it to you, but if you are frustrated by the lack of responsible employees in your company, that culture is one-hundred percent your fault. Not your employees! Here's what I mean. Read these examples and tell me if they…
You Can't Boil the Ocean - Marshall Atkinson

You Can't Boil The Ocean

  Have you ever heard this phrase, "You Can't Boil the Ocean"? I stumbled upon it a few months ago somewhere and jotted it down in my journal.  (Yes, I started journaling last year to improve my writing and idea flow). Can you…