SGIA – Here’s Why You Should Join | Atkinson Consulting
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SGIA – Here’s Why You Should Join

SGIA – Here’s Why You Should Join

Checking Registration on Press - Marshall Atkinson

In the graphic printing industry there is one group that is dedicated to building a better future for your company, and that is the Specialty Graphic Imaging Association.  SGIA’s absolute one main goal is to make you better.  Regardless of the substrate you are printing, this organization is committed to advancing best practices, lowering costs, training labor, advocating legislation, and disseminating information.

I’m in the apparel decorating industry, which is a fancy way of saying I print t-shirts.  I quite often rely on the information that SGIA provides me to make sound business decisions, understand the marketplace, learn a new technique, or write a new policy or procedure in the shop.  Best industry practices are available to me at the click of a button.  If I want to provide training for my staff, videos and webinars are at my fingertips.  They make it easy to succeed.

Over the years SGIA has helped me:

-Write the company employee handbook by providing guidelines.

-Write staffing job descriptions.

-“How to” information on business and strategic planning.  Build a stronger company the right way.

-Fantastic videos on safety, hazardous materials, and employee training

-Understand complicated legislation or laws that apply to my industry with articles, webinars, and lectures.

-Provide best industry practices and techniques, and demonstrate these by providing examples and training.

-Dive deep into subject matter in my industry by having experts detail real-world solutions to complex technical challenges.

-Access to others in my industry through participation in Peer-to-Peer learning groups.

-Lobbying Washington DC on my industries behalf; SGIA represents our industries well.  You have a voice.

-Information to optimize my technology and equipment.  What new developments are on the horizon?

-Benchmarking statistics tailored to my industry.  What do other companies pay their staff for the same position?  Where are the markets growing or shrinking?

-Detailed equipment comparisons.  Learn the pros and cons before you invest on capital expenditures.

-Access to the SGIA Journal – one of the best, well written, and information packed publications on the market.

-Advantages with Group Buying Power.  Save on freight, insurance, energy

-Information to build our shop Sustainability program.  How did we do it?  They helped by giving us the answers we needed.

-World class, once-a-year trade show.  It’s a “who’s who” event, with incredible exhibitors, industry training & lectures, and tons of networking.  This is where you go to learn how to earn.

If you haven’t joined SGIA and have taken advantage of membership in this association I’ll just ask you one question.  Why not? 

Membership starts at just $300, which is pretty cheap for the benefits that you receive.  If you are striving to build your company to be an industry leader, gain market share, hit sales and production goals, or stay relevant in this fast paced, and highly competitive economy…aligning your company with an association like SGIA is a smart way to start that journey.

Or don’t.  Let’s face it; I don’t need the competition anyway.

Click here to join SGIA 

SGIA 2014 Expo – Las Vegas 

SGIA 2015 Expo – Atlanta 

SGIA 2016 Expo – Las Vegas 

SGIA 2017 Expo – New Orleans 

SGIA 2018 Expo – Las Vegas 

 

9 Comments
  • Why Don’t More Decorators Go Green? – atkinsontshirt
    Posted at 08:04h, 10 September Reply

    […] more information on the SGIA Peer to Peer Network Click […]

  • Apparel Decorator Excuse-o-pedia | atkinsontshirt
    Posted at 07:30h, 12 March Reply

    […]  That trade show is next month.  Let’s take a few people and go and check it out.  We could take …  “I don’t have time for […]

  • Five Minutes | atkinsontshirt
    Posted at 07:36h, 09 January Reply

    […] Go to the SGIA website and investigate becoming a member.  This association has one purpose, and that’s to make your company stronger.  Access the brain trust. […]

  • Four Do’s and a Don’t | atkinsontshirt
    Posted at 07:19h, 12 December Reply

    […] Specialty Graphic Imaging Association (SGIA) runs a great webinar class that meets once every two weeks for an hour called the Peer to Peer […]

  • Ditch the Blood Riddled Feeding Frenzy | atkinsontshirt
    Posted at 06:01h, 21 November Reply

    […] trade shows is you never know when that next great idea will bump into you.  At the recent SGIA Expo in Atlanta I was fortunate to sit on an expert panel with Chris Bernat from Vapor Apparel. […]

  • The Imposter Phenomenon | atkinsontshirt
    Posted at 06:11h, 22 August Reply

    […] Think about other professions where the people have to exert confidence constantly in what they do.  Off the top of my head I’m thinking about Navy Seals, chefs, neurosurgeons, artists, firefighters, ninth grade English teachers, ballerinas, maybe even football coaches.  I’m sure you can name plenty more…  These are all people that constantly learn about their craft.  They practice.  They make mistakes.  They learn from them.  I’m sure at some point they have some doubts too, but they channel that into their success.  Think about how they get it done and what do they do to develop themselves professionally. […]

  • Stepping Over a Duffel Bag Full of Money | atkinsontshirt
    Posted at 10:34h, 27 June Reply

    […] plenty of opportunities to share notes and experiences they have had with their shop struggles.  If there’s one thing that I would say that could help your shop get a program going this would be …  To learn more about the Peer to Peer Network group click […]

  • Show Me the Benjamins | atkinsontshirt
    Posted at 07:10h, 13 June Reply

    […] “The doorstep to the temple of wisdom is a knowledge of our own ignorance.  Entering the temple requires a membership to SGIA. […]

  • All Eyes Are On You – Shop Management Leadership Basics | atkinsontshirt
    Posted at 09:22h, 21 February Reply

    […] Learning – This is a critical component to management and leadership.  How stagnant is your thinking?  Are you constantly looking, reading, talking, or thinking of better ways of doing in your shop?  There is always a better way.  When I talk to shop owners I’m always amazed at the low percentage of them that invest time in researching and reading about the industry they build their future upon.  The information is out there, you just have to grab it. […]

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