Posts

Why A Waterbase Workshop?

Why A Waterbase Workshop?

Hey you. Yes, you. Sitting there complacent and comfortable in this industry. You've been around. Trade shows. Networking events. Supplier office demos. Hopefully, a Shirt Lab or two (It's not too late to register for Shirt Lab Atlanta!…
Basics: Wet on Wet Screen-printing

Basics: Wet on Wet Screen-Printing

There are many reasons why a t-shirt shop should learn how to screen-print inks using a wet on wet technique. The primary driver though, is simply speed. Every time you flash, you are slowing your production output. If you are flashing…
Less Can Be More When It comes to Color

Less Can Be More When It Comes to Color

Less can be more when it comes to color sometimes. Think about the number of colors your shop offers for printing. Artists typically always want to use more, because hey...that's what is going to make the design better. Right? While that…
Excellence is in the Next Five Minutes - Marshall Atkinson

Excellence Is In The Next Five Minutes

Did you know that "excellence is in the next five minutes"? When you are doing something, how much thought are you giving to the actual effort you give it? Is that the absolute BEST email you can write, or are you just firing something…
Print Flash Print - Marshall Atkinson

Print Flash Print: An Ode to the T-shirt Screenprinter

Print Flash Print. A mantra for the one-color hit. Bold replacing boring of a blank stock t-shirt. A delicate effort of force. Print Flash Print   Daily rituals. More sales add both security and stress. For the…
Terror Free Tri-Blend Decoration - Marshall Atkinson

Terror Free Tri-Blend T-shirt Decoration

Tri-Blend.  Have you noticed that this style is dominating t-shirt sales lately? Once upon a time in the decorated apparel industry, there used to be a name for those types of gray shirts.  Heathers.  Back in the day, there were…