Posts

Finding Your Voice
Business
Have you ever stopped to consider the "voice" of your shop?
I want you to stop for a minute and consider the following artists:
Lady GagaMetallicaPablo PicassoHydro74Stephen KingSeth Godin
Maybe you are familiar with all of them, maybe…

Desirable Difficulty: The Art of Leveling Up
Business
"Desirable Difficulty." This is a two-word term that recently entered my skull thanks to Seth Godin's new book, "The Practice: Shipping Creative Work."
Are you familiar with this concept?
Desirable difficulty is the on-purpose art of…