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Your customer buying behavior has changed

Your Customer Buying Behavior has Changed

Are you seeing a shift in how your customer's are doing business with you? Yes? No? For many of the business owners that I am talking to every week, there certainly seems to be something going on. Many are highly concerned. Anxiety…
How SanMar Works Processing Your Orders - Marshall Atkinson

How SanMar Works: Processing Your Orders

  Have you ever wondered how your order gets picked once you hit the submit button at SanMar? I know I have. One of the things I was able to line up at this past January's ISS Long Beach show was a behind the scenes look at the…

Where It All Goes

Curiosity got the best of me the other day.  I wanted to know what happens to the material when our recycling partner, Pioneer Industries, picks up from Visual Impressions and hauls it away.  Pioneer has been an integral part of our sustainability…

9 Core Skills Every Apparel Decorator Should Master

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When I go to trade shows or industry networking events, I’m constantly amazed at the completely different stories from people about how they got into this industry.  It’s one of my favorite questions to ask, as it reveals so much about…

Vince Lombardi Was Wrong

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“Winning isn’t everything, it’s the only thing.”  That phrase has been closely associated with the legendary Green Bay Packer football coach, and often very widely quoted.  He supposedly used it as early as 1959 in his opening talk…

Pathways to the Brain Trust – SGIA Congress of Committee’s Success

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Last fall I was invited to participate in the 2014 SGIA Congress of Committees in Fort Lauderdale.  This event, held this past week, brought together the top print industry professionals for a series of meetings that focused exclusively on…