Posts

Keeping Customers

Keeping Customers

Do you have a customer retention program? From the discussions I've had over the years with hundreds of decorated apparel shops, I can tell you that most "want to do" this, but never actually get around to it. If keeping customers happy…
The Dawn of Hyper-personalization

The Dawn of Hyper-personalization

Hyper-personalization. What the heck is that? As apparel decorators, we are used to decorating shirts with quantity. That's the established norm. Shops everywhere shy away from doing anything that doesn't "feed the beast" and keep those…
9 Things to Change

9 Things to Change: Start the Year Off the Right Way

It's a brand new year! Woohoo! If you are like me, it's an opportunity to see the future as a new slate. A new chance. Energy level surge, 123%. Until about the second week of February kicks in. Then, will you go back to old habits and…