Posts

Garlic for the Energy Vampire

Garlic for the Energy Vampire

For a lot of us in the decorated apparel industry, there is an overwhelming avalanche of work to do every day. You complete one task, and in a matter of mere minutes, four or five more are added to the pile. You know what I'm talking about. It…
Perfect is the Enemy of Done

Perfect is the Enemy of Done

Perfect. What's that mean anyway? For a lot of people, including me, things don't get started because of that notion. The right time. More money. The knowledge to accomplish the task. People to help out. Because we think that we need…
Drowning in Sunk Costs - Marshall Atkinson

5 Examples of Drowning in Sunk Costs

Have you ever heard of the term "Sunk Costs"? I know, it is not something that just rolls off of your tongue in everyday conversation. But in your shop, you may be dealing with a Sunk Cost idea right now. Let me explain. A simple definition…
Map Out Your Next Six Weeks

Map Out Your Next Six Weeks

For your business, what are you doing six weeks from now? Oh, you don't know? Like most shops, I'll bet you probably are only concerned with the orders for the next day or two. And that's it. Here's a trick I want you to try. Instead…
There is No Growth Without Friction - Marshall Atkinson

There Is No Growth Without Friction

  Let's talk about your company trajectory for a minute.  You are here.  Your goals are over there.  The growth you need to bridge that gap?  That's the meat of the sandwich.  That's work. But here's the deal.  There is no growth…