Posts

100 Things I Wish I Knew A Long Time Ago
Apparel Decorators Only
Here are the things that I wish I knew when I was younger. These aren't in any particular order.
Hopefully, they bring you some value or fire up a discussion in your shop.
Want to add to the list? Leave a comment below!
The right…

Don't Trust Your Process
Apparel Decorators Only
Let's talk about processes. First of all, do you have them? I mean, REALLY have them?
I don't want to sound like I don't believe you, but I have to come clean here...I keep bumping into shops that SAY they have processes. But after a…

Top 10 Things Employees Value
Business
Do you need employees? Companies everywhere are starving for them.
Lately, I haven't spoken to a business owner or manager in our industry that isn't looking for at least one more new hire to fill out their roster. For some shops, they…

2021: We Don't Know What We Don't Know
Business
2021 is just around the corner. I've been thinking a lot about it lately. My office whiteboard is scribbled with industry event dates that may or may not happen, creative ideas I want to pursue, and even some items I need to finish and launch.
Of…

Your Customer Buying Behavior has Changed
Business
Are you seeing a shift in how your customer's are doing business with you?
Yes?
No?
For many of the business owners that I am talking to every week, there certainly seems to be something going on. Many are highly concerned. Anxiety…

3 Ways to Build Trust
Apparel Decorators Only
Here is the cold hard truth. Nobody is going to buy anything from you unless you establish trust first.
In fact, part of the sales cycle that I talk about a lot with my coaching clients and classes is the Know, Like, Trust, Buy sales funnel.…