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Young red headed woman pointing at the title, "The Principles of Serendipitous Confluence"

The Principles of Serendipitous Confluence

Have you ever heard the phrase "Principles of Serendipitous Confluence" before? This phrase basically means "discovering the right thing at the right time." I found this expression in the book "Ghost Rider" by Neal Peart. This book…
Become a Time Warrior

Become A Time Warrior

How often are you thinking about the concept of Time in what you do? Sure, you know what time the office opens. There is a scheduled call with a customer at 10:00. If you are really good about time, you might know how long it takes to expose…
The Illusion of Perfection

The Illusion of Perfection

Perfection. We all want it. Strive for it. Lust after it. Even demand it. In the 2009 movie Avatar, the mining company in the film was obsessed with getting a rare mineral. Unobtainium. This was an old engineer joke that director and screenwriter…
Prepare and Build for the Future of Your Shop

Prepare and Build For the Future of Your Shop

As this pandemic drags on, more changes are headed our way in the decorated apparel industry. A few shifts that are happening in the marketplace probably won't stick, but others will certainly have longer legs. This article is about those…
Sharing Your Prized Seed Corn

Sharing Your Prized Seed Corn

Just what is prized seed corn? How can the concept of farming be comparable to the decorated apparel industry anyway? Here's a parable: "There was an old farmer who grew exceptional quality corn. It always grew tall and thick in his fields.…