Posts

9 Steps for Easy Simulated Process Seps

Nine Steps for Easy Simulated Process Seps

Plenty of folks or art departments in this industry struggle with separating simulated process spot color seps for Photoshop. Let's face it, getting others to do it is its own offshoot industry. But, it's fairly easy to learn. Especially…
The Dawn of Hyper-personalization

The Dawn of Hyper-personalization

Hyper-personalization. What the heck is that? As apparel decorators, we are used to decorating shirts with quantity. That's the established norm. Shops everywhere shy away from doing anything that doesn't "feed the beast" and keep those…

3 Secrets On Outsourcing Art

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Have you ever thought about outsourcing your art? I know. Your creative team rocks. I've been there. I was an art director for 14 years. But in the last few years, many shops have started outsourcing their art tasks to creative teams in…