Posts

Processes Transcend Goals

Processes Transcend Goals

In any business, there are plenty of reasons why setting goals is a good thing. For one, it gives us a brass ring to reach. In fact, I've written many articles that are either about setting SMART goals, or used the concept of SMART goals…
Start Up Procedures

Key to Better Shop Efficiency? Start Up Procedures

Just. Start. Already. How you do that can make a gigantic difference to your overall shop efficiency. What do you emphasize in your company? When I travel and go to shops, one of the things I love to observe is how the entire company starts…
When is it time to automate?

When Is It Time to Automate?

"When is it time to automate?" Have you ever asked this question? I'm not talking about just with your screen-printing presses either. There are many different areas in your shop that moving to an automated process could be a huge benefit. In…

3 Key Tips For Customer Education

As a business owner, one of the primary things that you have to do constantly is customer education. This industry is filled with esoteric terms, too many choices, and potential landmines that can shift an easy order to a disaster if you…
Hey, how are you using the shirt?

Hey, How Are You Using The Shirt?

"Hey, how are you using the shirt?" That's the most important question you can ask a customer at the beginning of the apparel sales process. It tells you everything. For a lot of newer salespeople in the industry, they want to immediately…
Attack Problems Not People - Marshall Atkinson

Attack Problems, Not People

So you were walking the shop floor the other day and you noticed one of your workers, Fred, aimlessly wandering around. It looked weird. At night, you lie awake in your bed worrying about how you are going to get all of the orders completed…