Shop Improvement Series: Accelerate Your Art Department

Recently in the Shirt Lab Tribe live Q&A session on Zoom, the group discussion was focused on ways to run an Art Department better. As a former art director, I have some viewpoints on this and thought it would make a good topic for an…
Sales is the Lifeblood of Your Business

Shop Improvement Series: Sales is the Lifeblood of Your Business

Lately, I've been trying to avoid Facebook as much as I can. I'm not sure if you have noticed or not, but I don't comment or post as frequently in the groups as I used to. Not that I don't value the "fun" that Facebook brings, but frankly I…
Value Mapping Your Business

Value Mapping Your Business

While most shop owners and leaders spend a lot of the day pushing orders through the system and making sure everything ships on time, not much time is spent actually looking at the processes in place or how the financial paddle propels their…
Quit Selling Ink On Cotton

Quit Selling Ink on Cotton

All too often in this industry the following scenario happens: Customer: "I need to get some shirts printed." You: "How many do you need?" Customer: "About 100." You: "What color shirt, and what will the design look like?" Customer:…
Shirt Lab Tribe Become a Founding Member

Shirt Lab Tribe: Become a Founding Member

This past week proved to be a significant one for Shirt Lab. We had 2,646 people from around the world participate in our first online event, the Shirt Lab Summit. Hopefully you were part of that group. If you were, thank you very much…
Pump Up Customer Experiences

Pump Up Customer Experiences

I've been speaking to a lot of decorated apparel industry shops lately, and it seems like a good number are on the way back to being busy. A few have spoken to me that they never closed, some are about 75% to their seasonal normal for this…