Posts

21 Things to be Excited About in 2021

21 Things To Be Excited About In 2021

I don't know about you, but I'm very optimistic for 2021. There is a lot to be excited about, and to prove it I've compiled an unranked list of twenty-one things that I think are going to make this year fantastic for the decorated apparel industry. Check…
Yes, Your Network Is Still Your Net Worth

Yes, Your Network is Still Your Net Worth

Let's talk about your network. You know, all the friends, suppliers, customers, connections, and people you know that encompass your career. It is, and will always be, who you know that matters. What are you doing to strengthen or build…
Why is it so expensive?

Why Is It So Expensive?

"Why is it so expensive?" You've probably have viewed a version of the following post somewhere in the past year or so. My Shirt Lab partner, Tom Rauen, sent me this earlier this week with the suggestion that I alter it for our industry. What…
Stop Doing This

Stop Doing This For Better Results

This article is about stopping. Usually, I write and post articles that are based on the idea of starting something. Using a new technique, trying out a new decoration method, marketing idea, or sales approach. This week, I'm taking a different…
Shop Improvement Series: Speed - Pedal to the Metal

Shop Improvement Series: Speed - Pedal to the Metal

Maverick from the movie Top Gun famously said, "I feel the need for speed." Now more than ever, this is exactly what your shop needs. Speed. Speed is a competitive advantage. We live in a fast-food lane, Amazon ships and it arrives the…
Shop Improvement Series: How to Market Your Company

Shop Improvement Series: How to Market Your Company

I think that we can all agree on one problem everyone in this industry has right now. We need more business. More customers. To ramp up sales. Kickstart the biz. Whatever you want to call it, this comes down to one thing. How you market…